Educator & Innovation Leader | Engineering Stories That Teach, Transform & Connect

All human communication, at its core, is story. Whether a brand campaign, a documentary film, an AI learning system, or an immersive XR experience—every platform is a vehicle for narrative that educates, empowers, and transforms audiences.

Dr. Jason Spencer is a New York City-based innovator bridging traditional storytelling paradigms with emerging media platforms, fusing 20+ years in film and television with cutting-edge AI, virtual production, and spatial computing. His work spans three interconnected domains: teaching the future of media, building the technology that powers it, and creating the stories that move through it.

Innovation & Research – Stories Powered by Intelligent Systems

A Ph.D.-trained researcher in virtual film production and XR pedagogy from Texas A&M University, Dr. Spencer is Principal Inventor of The Avatar Effect Framework—6 IP disclosures (39 modular inventions) filed through the Texas A&M Innovation Center covering:

• AI-driven curriculum alignment engines that map educational content to learner profiles, learning styles, industry demands, and pedagogical frameworks

• Adaptive narrative systems that personalize storytelling based on audience needs and context

• XR infrastructure for location-based, story-driven learning experiences

• Generative media systems that create context-aware content in real-time

• Spatial computing platforms that turn physical environments into intelligent narrative spaces

The Avatar Effect is an AI engine that bridges what people need to learn with how they actually learn it, creating adaptive educational experiences that align content, cognition, industry demands, and pedagogical theory. Applications include personalized marketing, adaptive education, curriculum design, and customer-journey optimization.

Dr. Spencer has collaborated with NASA and IEEE on simulation ethics, spatial media research, predictive XR telepresence for robotic operations in space, and AI applications in education and training.

Cultural Impact & the $7M Museum Initiative – Stories That Honor Heritage

Producer & Creative Director for XR film and immersive exhibition contributing to the Juneteenth International Museum (Galveston, TX)—a $7 million national initiative approved in 2025. Designed spatial storytelling experiences representing unity, freedom, and reflection—experienced by 5,000+ visitors across multiple installations. Created flagship exhibition Vision and Voices of Emancipation using AI-driven narrative systems, Unreal Engine, Unity, and 360° immersive film, establishing foundational media content for a landmark national institution dedicated to African American history, Juneteenth heritage, and the legacy of emancipation.

Film & Television Production – Stories That Move Audiences

20+ years across documentary, reality television, and broadcast content as Director, Producer, Editor, Post-Production Supervisor, and Assistant Camera on Emmy- and Peabody Award-winning projects alongside Henry Hampton (Blackside Inc.), Ken Burns, Lynn Novick (Florentine Films), and David Wolper.

Notable credits (full IMDb: imdb.com/name/nm17316052):

• Jazz (Ken Burns, PBS) – Production Assistant

• Kathy Griffin: My Life on the D-List (Bravo) – Assistant Editor, Emmy-nominated series

• Celebrate the Century (CNN/David Wolper Productions) – Assistant Camera/Assistant Editor

• America's War on Poverty (PBS/Blackside Inc.) – Researcher

• Frank Lloyd Wright (Ken Burns/Lynn Novick, PBS) – Researcher

• Videofashion! News & Model TV (E! Entertainment) – Post-Production Supervisor

• MTV Networks – Digital Video Encoding Engineer during mobile/OTT platform transition

Traditional production expertise: Multi-camera production, live-to-tape workflows, AVID Media Composer editorial, archival research and integration, production management, script breakdown, broadcast delivery specifications, post-production supervision, series television workflows.

Virtual Production & Emerging Media – Stories Built in Real-Time

Fusing traditional cinematic storytelling with emerging technology: built real-time production pipelines using Unreal Engine, Unity, Python, DaVinci Resolve, and Adobe Creative Cloud for virtual production, XR experiences, and AI-enhanced narrative systems. Contributed to broadcast operations and digital content strategy at MTV Networks, PBS, Bravo, Warner Bros., and E! Entertainment during critical platform transitions (linear to digital, broadcast to streaming, traditional to immersive).

Core technical expertise: Virtual production workflows, real-time rendering, generative media systems, spatial computing, motion graphics, documentary editing, reality television production, archival storytelling, broadcast standards.

Marketing & Social Media Leadership – Stories That Build Communities

• 12+ years teaching digital marketing, brand strategy, social media, content marketing, and audience engagement across university programs

• Built a 16K LinkedIn following and previously grew Twitter to 81K+ followers through strategic storytelling, platform-specific content, and authentic community building

• Former Ford Motor Company brand influencer (3 years)—produced multi-platform brand narratives, audience engagement campaigns, and community-driven storytelling across social channels

• Hootsuite-Certified Educator—trained 200+ students and professionals in social media analytics, content optimization, engagement metrics, and digital strategy

• Specialized in AI-powered personalization, XR brand experiences, spatial storytelling for brands, influencer marketing, and emerging platform strategies

Education Impact – Stories That Launch Careers

Taught 30+ university courses in digital marketing, filmmaking, social media strategy, XR storytelling, and AI-enhanced production—reaching 1,800+ students across Texas A&M University, Prairie View A&M University, The Art Institutes, and Guttman Community College (CUNY). Doubled student internship placements by aligning curriculum with real-world industry demands, employer skill requirements, and emerging technology trends. Mentored students into positions at Netflix, Warner Bros., Disney, creative agencies, tech startups, and production studios. Integrated adaptive learning systems, AI tools, and immersive technology directly into classroom instruction and exhibition environments.

A recipient of fellowships from the Norman Lear Family Foundation and Puffin Foundation, Dr. Spencer's mission is to apply emerging technologies to civic engagement, cultural preservation, and the reimagining of immersive education.

Core Philosophy

All communication is story. Whether teaching students to build brand campaigns, directing a documentary, engineering an AI learning system, or producing an XR museum experience—the work is the same: architect narratives that connect people to ideas, to each other, and to their own potential. Dr. Spencer bridges platforms to educate and empower audiences, fusing traditional storytelling craft with the intelligent systems that will carry stories into the future.

Core Expertise

Digital Marketing Education · Social Media Strategy · Content Marketing · Brand Storytelling · Influencer Marketing · Documentary Production · Reality Television · Series Production · Post-Production Supervision · Multi-Camera Production · AVID Media Composer · Virtual Production · AI/XR Narrative Systems · Adaptive Learning Systems · Curriculum Development · Spatial Computing · Real-Time Rendering · Generative Media · R&D Leadership · Broadcast Standards · Production Management · Film Editing · Archival Research · Immersive Learning Design · Cultural Media Projects

Seeking

Leadership roles in marketing education, film/television production, virtual production innovation, immersive media R&D, emerging technology strategy, or educational technology—where traditional storytelling craft and intelligent systems converge to shape the future of how we communicate, learn, and connect.